We build the pipeline that matters.
A fully managed B2B appointment-setting engine on LinkedIn and email. We map your buyers, write the sequences, operate the outreach, qualify the replies, and place confirmed meetings on your AE's calendar.
Every meeting researched, contacted, qualified, confirmed.
- Current SDR hiring context
- Growth goals & challenges
- Ideal customer profile
- Outbound strategy fit
Qualified meetings booked with decision-makers at
















































































A working pipeline. Not a checklist of tools.
Every engagement ships full execution - infrastructure, data, copy, deliverability, and calendar booking - operated end to end by your pod. Not a login and a best-of-luck email.
- 01
A verified ICP universe
Hand-picked prospects, mapped to every buying role and validated across multiple data sources.
- 02
Multi-channel sequences
LinkedIn and email cadences written and A/B tested by your Message Engineer against your market and pain points.
- 03
Live deliverability operations
Domain warm-up, sending-stack calibration, and daily spam-signal monitoring to keep your brand in the inbox.
- 04
Reply and objection handling
Every reply worked the same day - objections managed, intent qualified, calendar slots offered from your availability.
- 05
Confirmation and no-show recovery
Pre-meeting reminders lock the slot. No-shows get same-day reschedule outreach until they sit down with you.
- 06
Pre-call briefing notes
Your AE walks into every meeting briefed on who they are speaking with, what was discussed, and the outcome to aim for.
- 07
A live performance dashboard
Acceptance, open, reply, qualified conversations, opportunities - tracked in real time, open to you at any hour.
Three walls. One shortest path to revenue.
Most B2B teams hit the same three walls on the way to predictable pipeline. Managed outbound, run correctly, is the only motion that clears all three at once.
Inbound is slow.
Content, SEO, and brand take three to four quarters to throw a steady pipeline. Most numbers cannot wait that long.
Hires are expensive.
An in-house SDR runs $36k+ fully loaded - and the pipeline goes quiet the day they hand in notice.
Founder-led sales caps out.
It works until the founder runs out of hours. There is no version of that motion that scales past one calendar.
The right message reaches the right buyer at the right moment. Replies get worked the same day, not the same quarter. And meetings show up on your calendar with context already attached.
Six stages. From cold market to confirmed meeting.
No black boxes. You know exactly what is happening, and why, at every stage of the build.
- 01Days 1-2
Strategy Outline
- Map your ICP, buying committee, and deal cycle.
- Audit prior outreach, templates, LinkedIn profiles, domain health.
- Size the addressable market and confirm feasibility before commit.
- 02Days 3-5
Prospect Building
- Compile your verified ICP universe across multiple data sources.
- Ship a test batch for your sign-off before launch.
- A/B test ICP cuts to find the highest-yield segment.
- 03Days 3-5
Tech Stack Setup
- Provision sending domains based on your existing health.
- Configure DNS, create mailboxes, run inbox warm-up.
- Calibrate sending volume against deliverability signals.
- 04Days 6+
Outreach Campaign
- Build personalised LinkedIn and email sequences against your pains.
- Launch at full scale across both channels.
- Tune cadence and throttling against live engagement data.
- Monitor deliverability and spam signals daily to protect domains.
- 05Ongoing
Appointment Setting
- Offer engaged leads calendar slots from your availability.
- Send pre-meeting reminders to confirm the slot.
- Recover no-shows with same-day reschedule outreach.
- 06Weekly
Refinement
- Live dashboard: acceptance, open, reply, CTR, QC, opportunities.
- Weekly or bi-weekly review with your Campaign Architect.
- Sequence and ICP adjustments shipped the week they are agreed.
Two managed tiers. One bespoke.
Every engagement ships full execution - infrastructure, data, copy, deliverability, calendar booking. Not a list of tools with a login and a best-of-luck email.
Growth
For teams building a predictable pipeline from scratch.
- Bi-weekly sync calls · Monthly reporting · Live dashboard
- Dedicated Pipeline Partner · Fractional Campaign Architect, Signal Analyst, Message Engineer, Stack Operator
Growth+
For teams scaling existing pipeline into new markets or verticals.
- Weekly syncs · Weekly + monthly reporting · Live dashboard
- Full pod - dedicated Pipeline Partner + Signal Analyst · Fractional Campaign Architect, Message Engineer, Stack Operator
Bespoke
For custom needs that don't fit a tier. Tell us where you are and we'll design the scope around it.
- Multi-region or multiple-ICP scope
- Custom volume, term, and channel mix
- Built around your exact motion - not a tier
Pricing scales with volume, term, and bundled services. Custom quote on the strategy call.
Five operators. Bonded to your account.
No offshore teams. No rotating junior BDRs. The same five specialists run your campaign from day one through completion. Click any operator to inspect what they ship every week.
Same five operators. Day one through completion. Every engagement. Every account.
Owns strategy, direction, and quality across the full engagement. Founder always on duty as your CA. Direct access throughout.
- Sets ICP, positioning, and campaign strategy
- Reviews and approves all outreach before it goes live
- Leads performance reviews and optimisation decisions
B2B SaaS · 50-500 FTE · EMEA
Briefed meetings, not lead lists.
The pipeline is not a pilot. It is a record.
We do not experiment on your revenue. Every play in your campaign has already worked in a market close enough to yours to count.
Engines built. Pipeline shipped.
Five campaigns. Five markets. One pattern: specific KPI results, not growth narratives.
Not our words. Theirs.
Operators who lived inside the engine, in their own words.
Less a vendor engagement, more like building a system together.
The biggest impact has been the shift from scattered outreach to a structured, predictable pipeline. It changed how we approach sales across markets. The quality of conversations improved, not just the volume, which made my team's time far more effective. The understanding of different personas and regional nuances really showed in how prospects engaged with us. The discipline around deliverability and consistency made a real difference, and the mid-funnel recovery approach revived opportunities we would otherwise have lost. The results reflect that.

A very skilled project manager on our outreach project.
I can really recommend collaborating with Sabb. Always highly responsive and anticipating my needs. Looking forward to continuing our collaboration.

He empowers innovation in B2B sales.
Clear and yet friendly in his communication within the team, which makes him an effective leader. Open to new ideas and questions, and he contributes his own. A pleasure to work with, and I warmly recommend him.

I could count on Sabb to do what he promised.
A pleasure to work with. What I loved most was the smooth, clear communication, and the clarity on when something would be done and then seeing it done. I also valued the proactivity in looking together at what was working and what was not. I will gladly work with him again.

Built for teams that know they need pipeline. Not for everyone.
We are selective by design. A short honest read on fit saves both sides a quarter.
- You need new pipeline and inbound can't carry the number.
- Your AEs spend more than 30% of the week prospecting instead of closing.
- You want outbound running, but hiring SDRs is too slow or too expensive.
- Lead-to-demo conversion is suffering because the leads aren't qualified.
- You want a steady, predictable flow of meetings - not a one-off campaign.
- You can commit to a 90-day engagement, minimum.
- You need leads booked in 7 days.
- You can't assign one decision-maker to approve the thesis and sign off copy.
- You're looking for a per-lead spray vendor with no qualification standard.
If any of these are you, we'll say so on the strategy call - before you sign anything.
Quick operator answers. Everything you would ask on discovery.
If your question is not here, book a strategy session and we will handle it live.
Build the engineYes, if you have product-market signal and a defined ICP. We help validate the ICP, set up the channels, and build a stable outbound funnel. If you don't yet know who your buyer is, we flag it on the strategy call before you sign anything.
First qualified conversation typically lands within the launch window, days 6 to 10, and volume compounds from there. We don't promise instant results: outbound speed depends on market demand, competitor density, and how fast your domain stack warms.
Once a lead confirms intent, we propose slots from your calendar, lock the meeting, and send pre-meeting reminders. If they no-show, we follow up the same day with a reschedule offer until they sit down with you.
Every lead is matched against your ICP and your approved qualification criteria. We verify titles, validate emails, confirm role and seniority, and only hand over prospects who meet the bar and have signalled buying intent.
You do. Lead ownership is contractually yours from day one, through the end of the engagement, forever.
Two managed packages, Growth and Growth+. Pricing varies with prospect volume, term length, and any additional outbound services you bundle. You get a custom quote on the strategy call.
For multi-channel outreach, yes. LinkedIn is half the channel mix and produces materially better results than email alone. Email-only campaigns are possible if LinkedIn is off-limits, but expect lower QC volume.
We back every engagement with a 90-day re-engineer guarantee. If the engine is not producing qualified conversations at the agreed volume by day 90, we re-engineer the engagement and keep working until the promised result lands. The pipeline is real or it is nothing.
Stop running outbound on hope. Run it on a system.
The strategy call is free. The pipeline is real. The audit tells you whether we are the right pod before you commit a quarter.
The pipeline is real or it is nothing.